Allowances are made for male-facing products to be sexually explicit in nature. Female-facing products are expected to be demure in their advertising, marketing, and the product itself. Companies such as Naughty America, which are geared toward men, are given space to exhibit and conduct their business. Where women are concerned, you see products like breast pumps, vacuum cleaners and Kegel exercisers. There’s a stark difference between these standards and expectations.
"I did think it was very strange that they’ve allowed various things into the show that you’d not expect, given what their answer was as far as policy. You had Naughty America, OhMiBod, Solana. A lot of their offerings seemed less tame than yours. It gets hard to parse the logic or the thinking as to what gets in and what doesn’t."
-Dean Takahashi, VentureBeat
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Above: Sarah Brown (left) and Lora Haddock of Lora DiCarlo, maker of the Osé sex toy, at Showstoppers.